Social Media Tools & Updates

Reflections on #Eval18 by Jayne Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. #Eval18 was almost a month ago, but I love seeing stories about how attendees are using the knowledge gained in Cleveland. I have included some tweets that share reflections from Evaluation 2018. Share your reflections and lessons learned with us using …

Reflections on #Eval18 by Jayne Corso Read More »

Creating a Social Media Content Calendar by Jayne Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. Planning your social media calendar in advance can keep you from scrabbling to find rich content to share. That’s why I recommend a social media content calendar! Through a social media content calendar, you can schedule posts days, weeks, and months …

Creating a Social Media Content Calendar by Jayne Corso Read More »

Why It’s Important to Post Frequently on Social Media by Jayne Corso

Hello, my name is Jayne Corso and I am the community manager for the American Evaluation Association.  Many turn to social media to promote their services or expertise. Although the sites are a free resource, you do have to dedicate time to and energy into creating relevant content on a regular basis. I have listed …

Why It’s Important to Post Frequently on Social Media by Jayne Corso Read More »

Simple Tips for Reminding People That You are on Social Media by Jayne Corso

Hello, my name is Jayne Corso and I am the community manager for the American Evaluation Association. Social media offers a great way to have conversations with like-minded individuals. But, what if those like-minded individuals don’t know you have a Facebook, Twitter, or LinkedIn page. I am sharing just a few easy tips for getting …

Simple Tips for Reminding People That You are on Social Media by Jayne Corso Read More »

How to Stand Out on Facebook by Jayne Corso

Hello, my name is Jayne Corso and I am the community manager for American Evaluation Association. In early 2018, Mark Zuckerberg announced that there would be some changes to the Facebook News Feed algorithm that would prioritize meaningful interactions. This is not the first time Facebook updated their News Feed algorithm and each time the …

How to Stand Out on Facebook by Jayne Corso Read More »

Hootsuite as a Tool for Social Media by Jayne Corso

Hello, my name is Jayne Corso and I am the community manager for American Evaluation Association. Looking for any easier way to post on all of your social media channels? Try Hootsuite! I use Hootsuite to manage AEA’s Twitter and Facebook pages. Hootsuite is a social media management tool that helps you monitor your social channels and …

Hootsuite as a Tool for Social Media by Jayne Corso Read More »

20/80 Rule for Social Media by Jayne Corso

Hi my name is Jayne Corso and I am the social media manager for AEA. Today, I wanted to dive into the type of content that should be shared across social media channels. Social media content should be split 20/80: 20 percent brand promotions and strong calls to action, and 80 percent should be dedicated …

20/80 Rule for Social Media by Jayne Corso Read More »

Social Media Tips for Evaluation 2017 by Jane Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. Evaluation 2017  is only days away, so let’s focus on social media for the conference! Here are a few tips I have compiled for staying social during an event, especially through Twitter!  Why Twitter? Twitter makes your posts visible to people who aren’t already …

Social Media Tips for Evaluation 2017 by Jane Corso Read More »