Social Media Tools & Updates

2 Social Media Trends to Follow in 2019 By Jessica Byrnes

Hi, I’m Jessica Byrnes, and I’m a member of the AEA marketing team. Now that 2019 is in full swing, it’s time to put your social media goals and strategies for the new year into practice. Below are two top trends to keep up with in 2019 to take your online presence to the next …

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Keep Your Social Content Mobile by Jayne Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. It’s expected that by 2020, there will be close to 6.2 billion smartphones in the world. This means your social posts need to adapt. Posts that reign king on social media platforms such as Facebook, Twitter, and, Instagram are targeted to be viewed …

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Three Trends to Watch for on Facebook in 2019 by Jayne Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. I wanted to share a few trends that I think will make an impact on your Facebook experience next year. Facebook will be making a few changes in 2019 that will be visible whether you use the tool for personal connections or for …

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Reflections on #Eval18 by Jayne Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. #Eval18 was almost a month ago, but I love seeing stories about how attendees are using the knowledge gained in Cleveland. I have included some tweets that share reflections from Evaluation 2018. Share your reflections and lessons learned with us using …

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Creating a Social Media Content Calendar by Jayne Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. Planning your social media calendar in advance can keep you from scrabbling to find rich content to share. That’s why I recommend a social media content calendar! Through a social media content calendar, you can schedule posts days, weeks, and months …

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Why It’s Important to Post Frequently on Social Media by Jayne Corso

Hello, my name is Jayne Corso and I am the community manager for the American Evaluation Association.  Many turn to social media to promote their services or expertise. Although the sites are a free resource, you do have to dedicate time to and energy into creating relevant content on a regular basis. I have listed …

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Simple Tips for Reminding People That You are on Social Media by Jayne Corso

Hello, my name is Jayne Corso and I am the community manager for the American Evaluation Association. Social media offers a great way to have conversations with like-minded individuals. But, what if those like-minded individuals don’t know you have a Facebook, Twitter, or LinkedIn page. I am sharing just a few easy tips for getting …

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How to Stand Out on Facebook by Jayne Corso

Hello, my name is Jayne Corso and I am the community manager for American Evaluation Association. In early 2018, Mark Zuckerberg announced that there would be some changes to the Facebook News Feed algorithm that would prioritize meaningful interactions. This is not the first time Facebook updated their News Feed algorithm and each time the …

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Hootsuite as a Tool for Social Media by Jayne Corso

Hello, my name is Jayne Corso and I am the community manager for American Evaluation Association. Looking for any easier way to post on all of your social media channels? Try Hootsuite! I use Hootsuite to manage AEA’s Twitter and Facebook pages. Hootsuite is a social media management tool that helps you monitor your social channels and …

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