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Jayne Corso

Hootsuite as a Tool for Social Media by Jayne Corso

Hello, my name is Jayne Corso and I am the community manager for American Evaluation Association. Looking for any easier way to post on all of your social media channels? Try Hootsuite! I use Hootsuite to manage AEA’s Twitter and Facebook pages. Hootsuite is a social media management tool that helps you monitor your social channels and …

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20/80 Rule for Social Media by Jayne Corso

Hi my name is Jayne Corso and I am the social media manager for AEA. Today, I wanted to dive into the type of content that should be shared across social media channels. Social media content should be split 20/80: 20 percent brand promotions and strong calls to action, and 80 percent should be dedicated …

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Creating Mobile-Friendly Content for Social Media by Jayne Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA.  79 percent of smartphone owners check their device within 15 minutes of waking, according to Smart Insights. Many of you are probably guilty of this trend, which will continue to evolve in 2018. This means that social media content needs to be tailored …

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Lessons from the Opening Plenary at Evaluation 2017 by Jayne Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. Evaluation 2017 officially kicked-off yesterday! And, we had a great start with the opening plenary session from AEA president Kathy Newcomer. In her presentation, Kathy discussed the challenges evaluators are facing and how we can overcome those challenges to push evaluation and the evaluation …

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Social Media Tips for Evaluation 2017 by Jane Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. Evaluation 2017  is only days away, so let’s focus on social media for the conference! Here are a few tips I have compiled for staying social during an event, especially through Twitter!  Why Twitter? Twitter makes your posts visible to people who aren’t already …

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Tips for Navigating Evaluation 2017 Education by Education Team Member Lauren Lawson

It’s finally feeling like fall in the DC area, which can mean only one thing…Evaluation 2017 is right around the corner!  My name is Lauren Lawson and I am a member of the AEA education team.  I’ve worked for AEA since 2013, and manage the educational content (sessions) for the annual conference and Summer Evaluation …

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Using Social Media to Prepare for Evaluation 2017 by Jayne Corso

Hi my name is Jayne Corso and I am the Community Manager for AEA. Evaluation 2017 is just a month away! I have compiled a few ways you can prepare for joining us in Washington D.C. using some social media tools. Hot Tip: Follow AEA on Social Media Follow AEA on Facebook and Twitter to …

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