My name is Kile Dyer, and I am the Director of Organizational Development and Training at Fox Entertainment Group. One of my interests is pursuing the “holy grail” of the development field, demonstrating the ROI. I’ll be sharing a couple of successful practices and great resources that can help you build a scorecard framework for reporting to key stakeholders.
Hot Tip: Tell Them What They Want to Hear, Not Everything You Know: Not being heard? Providing too much information could be costing you buy-in. In my experience, business executives tend not to care about methodology or detailed variable views. They tend to want “dashboards” with aggregate scores on key impact areas.
We experienced the most success and greatest buy-in when using a tiered approach to evaluating and reporting. Providing executives with an overall score on key impact areas and holding the details for other stakeholders. For an overview on dashboards, read “Creating Effective Learning Measurement Dashboards” in Training Industry Quarterly, Fall 2009. Without advocating any one company’s services, sample designs and reports can be viewed at: http://bit.ly/evaldashboards
Rad Resource: An essential read for practitioners seeking to demonstrate ROI on training and development programs. The concepts and frameworks presented helped me translate my formal knowledge of evaluation into practical application that resonated with business leaders in my presentations and reports. The Training Measurement Book: Best Practices, Proven Methodologies, and Practical Approaches, Josh Bersin (Pfeiffer, 2008)
This contribution is from the aea365 Daily Tips blog, by and for evaluators, from the American Evaluation Association. Please consider contributing – send a note of interest to email@example.com.