Hello, my name is Dan McDonnell and I am a Community Manager at the American Evaluation Association (AEA). With the vast amount of information going back and forth on social media channels, it can be difficult to filter and parse that data in meaningful ways. Luckily, there are dozens of third-party applications and tools that can make your life on social media easier, and make you a more efficient user, saving you time and headaches. Here’s where to start:
Want to share tons of great content with your social media followers but don’t have the time to log in to multiple times a day to do so? Buffer will automatically schedule your social media posts to distribute at times where your followers are most active, saving you time and making sure your posts are read by your followers.
Enter a hashtag that you follow, and Hashtagify will show you a diagram of related hashtags, giving you insight into other interesting conversations happening on social media that you may not have been aware of.
Find yourself frequently retweeting or sharing content from some of your favorite folks on social media? Paper.li will create a custom newsletter based on content shared by Twitter users you identify, and automatically share it with your followers daily, weekly or at whatever interval you choose.
Rather than having to embed or copy/paste links from Twitter to your blog, Storify makes it simple to curate tweets that you select to visually tell a story from social media content. For example, this Storify keeps track of all of the major updates in the recent Malaysian missing flight that has been in the news.
Visualize an in-depth set of metrics on a hashtag of your choice. This tools breaks down the who, what, where and when of how the hashtag is being used, and is an excellent way to see the impact of your tweets and find new people to follow on Twitter.
Many of these tools offer paid versions, but have free versions or trials that offer you some (if not most) of the functionality that you’ll need. What other social media tools do you use to save time or help in your curation efforts?
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