Audience Research

ACA Week: Joe Heimlich on Evaluating Theatre Audience Outcomes

1 Comment / Arts, Culture, and Museums / November 22, 2012 November 10, 2012

Hi. I’m Joe E. Heimlich, a professor at Ohio State University in Extension, based at a science center. I work with all sorts of museums and increasingly with performing arts organizations and presenters. I’ve been fortunate to be able to do some interesting evaluation with jazz groups, theatre productions, dance troupes, and now a symphony. …

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Kathryn Owen on New Directions in Audience Research

My name is Kathryn Owen and I am the Education Research Supervisor at Woodland Park Zoo in Seattle, Washington. I am also one of the PIs on New Directions in Audience Research. New Directions is a partnership between the zoo, the University of Washington Museology Graduate Program, and the Learning in Informal and Formal Education …

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