Social Media Tools & Updates

Jayne Corso on the Best Ways to Use Twitter at a Conference

Hi my name is Jayne Corso and I am the Community Manager for AEA. Twitter is a great tool for staying social at conferences. It provides real-time opportunities for sharing content and insights. Here are a few tips to help you be social during your upcoming conferences! You can even use these at Evaluation 2016. …

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Jayne Corso on How to Pick Your Social Platform

Hi my name is Jayne Corso and I am the Community Manager for AEA. With so many different social media platforms to choose from (Facebook, Twitter, LinkedIn, Pinterest, Instagram…) it can be hard to identify the platform that works best for your content and the people you are trying to reach with your message. I …

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Jayne Corso on Writing Effectively for Facebook

Hi my name is Jayne Corso and I am the Community Manager for AEA. Facebook is a great tool for reaching other evaluation professionals. The platform makes it easy to share relevant articles, videos, and thoughts with your followers. However, It can be difficult to get your posts on your follower’s newsfeeds because Facebook only …

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Jayne Corso on how to Maximize your LinkedIn Profile

Hi my name is Jayne Corso and I am the Community Manager for AEA. Are you getting the most out of LinkedIn? A complete and active profile allows you to connect with more professionals and expand your network. Try these tips to increase your engagement on LinkedIn. Hot Tip: Always have a recent (and professional) …

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Jayne Corso on Tracking Your Analytics in Facebook

Hello, my name is Jayne Corso and I am the community manager for American Evaluation Association and the voice behind the AEA Facebook page. If you manage a company Facebook page, you might have noticed a drop off of “likes” recently. Facebook has begun removing memorialized and voluntarily deactivated accounts from Pages’ like counts. This change ensures …

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Jayne Corso Shares How to Get Started on Pinterest

I have written about the benefits of Pinterest in past AEA365 posts, but now I want to help you get started! Pinterest is a great resource for identifying visual trends in evaluation—it’s also pretty fun to use for your personal life. First let’s understand the language: Pin: Pins are visual bookmarks that you collect on …

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Jayne Corso on Using Hootsuite to Manage Social Media

Managing multiple social media channels for your business or personal use can be difficult because each social channel is on a separate site. Managing these sites can take a lot of time out of your day, that’s why I use Hootsuite to manage AEA’s social channels, including Twitter and Facebook. Hootsuite is a social media …

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Jayne Corso on Creating a Social Media Checklist

Venturing into social media can be a daunting task since the various platforms are growing so quickly. Developing a checklist can be an easy way to get started in social media and organize your social strategy and routine. I have outlined a few ways you can start developing your social media checklist.  Define your audience …

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Jayne Corso on Using Pinterest for Inspiration

Hello, my name is Jayne Corso.  I am a Community Manager for the American Evaluation Association (AEA). Pinterest is a wonderful tool for creating shopping lists and finding great DYI projects, but did you also know that it is a useful resource for finding interesting data visuals and info graphics? After all, Pinterest is a …

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