Dan McDonnell

Dan McDonnell on Adding a Photo to Your Blog Post in Google Search Results

Have you ever Googled something and noticed a photo that has made its way into the search page (see fig. a)? This is a recent Google + feature called Authorship – a neat tool that allows Google + users to have their profile photo appear alongside search results for their blog posts. Not only does this create a link between your blog content and your Google + profile, but it also can increase the likelihood that someone clicks the link to your blog post via search results (by as much as 150%, by some sources), no small feat!