Hi my name is Jayne Corso and I am the Community Manager for AEA. With so many different social media platforms to choose from (Facebook, Twitter, LinkedIn, Pinterest, Instagram…) it can be hard to identify the platform that works best for your content and the people you are trying to reach with your message. I …
Jayne Corso on How to Pick Your Social Platform Read More »
My name is Jennifer Rosinski and I’m a Senior Marketing Manager at UMass Medical School’s Commonwealth Medicine division. My team uses social media channels (e.g., Twitter, LinkedIn, and Facebook) to reach global audiences across all social strata. Connecting with audiences through social media can help build your brand, share your expertise, and foster connections. Social …
Hi – We are Michelle Cerrone and Daniel Light and we are researchers at EDC on an NSF-funded project, Twitter and Informal Science Learning and Engagement (TwISLE) that is exploring how adults use Twitter to engage with institutions like museums, zoos, and government science agencies. For TwISLE we’ve interviewed and surveyed Twitter science enthusiasts around …
Hello, my name is Jayne Corso and I am the community manager for American Evaluation Association and the voice behind the AEA Facebook page. If you manage a company Facebook page, you might have noticed a drop off of “likes” recently. Facebook has begun removing memorialized and voluntarily deactivated accounts from Pages’ like counts. This change ensures …
Jayne Corso on Tracking Your Analytics in Facebook Read More »
Managing multiple social media channels for your business or personal use can be difficult because each social channel is on a separate site. Managing these sites can take a lot of time out of your day, that’s why I use Hootsuite to manage AEA’s social channels, including Twitter and Facebook. Hootsuite is a social media …
Jayne Corso on Using Hootsuite to Manage Social Media Read More »
Venturing into social media can be a daunting task since the various platforms are growing so quickly. Developing a checklist can be an easy way to get started in social media and organize your social strategy and routine. I have outlined a few ways you can start developing your social media checklist. Define your audience …
Jayne Corso on Creating a Social Media Checklist Read More »
Hello, my name is Jayne Corso. I am a Community Manager for the American Evaluation Association (AEA) and I manage AEA’s social media presence (@aeaweb). This past week at Evaluation 2014, our event hashtag (#eval14) took on a life of its own and racked up a total of 5,601 tweets thanks to your postings, retweets, …
Jayne Corso on Evaluation 2014 (#Eval14) Twitter Highlights Read More »
Hello, my name is Jayne Corso and I am a Community Manager for the American Evaluation Association (AEA). As the voice behind AEA’s Twitter presence (@aeaweb), I am always looking for new ways to connect with evaluators and surface online conversations focused on evaluation. I recently came across a tool called Riffle that is instrumental …
Jayne Corso on using Riffle to Enhance your Twitter Experience Read More »
My name is Dan McDonnell and I am a Community Manager for the American Evaluation Association. With the vast amount of different social analytics and measurement tools that exist – particularly for Twitter – it can be time consuming to research the ins and outs. Today, I’ll be giving a brief overview of a handful …
Dan McDonnell on Time Saving Twitter Tools Read More »
Hello, my name is Dan McDonnell and I am a Community Manager at the American Evaluation Association (AEA). In the fast-paced world of social media, things are always changing. Just as soon as you stop to take a breath, Facebook has tweaked its algorithm again. Or Twitter has updated its design. Recently, there have been a …
Dan McDonnell on 4 Recent Social Media Changes You May Have Missed Read More »
