Hello, my name is Jayne Corso and I am the community manager for American Evaluation Association. In early 2018, Mark Zuckerberg announced that there would be some changes to the Facebook News Feed algorithm that would prioritize meaningful interactions. This is not the first time Facebook updated their News Feed algorithm and each time the …
How to Stand Out on Facebook by Jayne Corso Read More »
Hi my name is Jayne Corso and I am the social media manager for AEA. Today, I wanted to dive into the type of content that should be shared across social media channels. Social media content should be split 20/80: 20 percent brand promotions and strong calls to action, and 80 percent should be dedicated …
20/80 Rule for Social Media by Jayne Corso Read More »
Hi my name is Jayne Corso and I am the Community Manager for AEA. Evaluation 2017 is only days away, so let’s focus on social media for the conference! Here are a few tips I have compiled for staying social during an event, especially through Twitter! Why Twitter? Twitter makes your posts visible to people who aren’t already …
Social Media Tips for Evaluation 2017 by Jane Corso Read More »
Hi my name is Jayne Corso and I am the Community Manager for AEA. Evaluation 2017 is just a month away! I have compiled a few ways you can prepare for joining us in Washington D.C. using some social media tools. Hot Tip: Follow AEA on Social Media Follow AEA on Facebook and Twitter to …
Using Social Media to Prepare for Evaluation 2017 by Jayne Corso Read More »
Hi my name is Jayne Corso and I am the Community Manager for AEA. I often use Twitter to communicate with AEA members and the evaluation community. It is an effective tool for sharing information and staying relevant in conversations. I have compiled a few tips that will help you compose tweets of your own! Hot …
Writing Effectively for Twitter by Jayne Corso Read More »
Hello, my name is Jayne Corso and I am the Community Manager for AEA. As a community manager, I create weekly posts for AEA’s Facebook and Twitter pages. Although you can share similar content on Facebook and Twitter, your approach should be unique for each channel. I have put together a few tips for composing text …
How to Compose a Post for Different Social Channels by Jayne Corso Read More »
Hello, my name is Jayne Corso and I am the Community Manager for AEA. Posting on multiple social media sites requires good imagery, and on a low budget this can be tough. Images make your content eye-catching and can even add context to a post. On all channels, posting with images out preforms those without images. …
Using Canva for Social Media by Jayne Corso Read More »
Hi my name is Jayne Corso and I am the Community Manager for AEA. I was recently asked how I find and choose articles to post on the AEA social media sites, so I thought I would share my resources with everyone. When posting on social media, I try to maintain a good mix of …
Sharing the Right Content by Jayne Corso Read More »
Hi my name is Jayne Corso and I am the Community Manager for AEA. As we reach the end of 2016, I wanted to provide some insights on what is predicted for social media platforms for 2017. I put together this list based on numerous industry blogs and my own insights. Let’s see what happens in …
Jayne Corso on What to Expect in Social Media for 2017 Read More »
Hi my name is Jayne Corso and I am the Community Manager for AEA. Twitter is a great tool for staying social at conferences. It provides real-time opportunities for sharing content and insights. Here are a few tips to help you be social during your upcoming conferences! You can even use these at Evaluation 2016. …
Jayne Corso on the Best Ways to Use Twitter at a Conference Read More »
